In the days of TiVo, online entertainment, and video games, it’s getting harder for advertisers to reach their chosen demographics. You can fast forward right through those commercials and laugh off those terrible product placement shots. But when you’re taking off in an airplane, can you stop yourself from looking down? Some crafty ad types are betting you can’t.
As reported by MSNBC, many of the world’s largest airports will see giant ads placed along the runway, and we air travelers will have no choice but to do as they say. At least we’ll finally have something to look at when we’re taking off. I mean, who wants to sit back and appreciate the fusion of technology and nature as the aircraft rises up over verdant woods and heads into a clear blue sky? Not me. I want people to sell me stuff.
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